It is our vision that this landmark sculpture in London will radiate far beyond its own physical presence and be adopted as a universal symbol in other financial centres of the world.
In addition, through its award, education and engagement programmes, Amulet will have an even wider power to influence, becoming a respected mark of leadership and best-in-class investments. It will also be a unqiue platform to highlight the work of pioneers and leaders in sustainable finance and engage with different groups - the millennials, the philanthropic and arts communities on what sustainable finance means and should deliver.
As a recognised global icon, the Amulet design will be available in a range of materials and mediums, we also hope that the sculpture will become the ‘backdrop of choice’ for media coverage on stories covering sustainable finance.
The icon will be used in a wide range of mediums from kite-marks, brooches, logos to apps.